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40 Penywern Road, London, SW5 9SX (show map)
Apartment Hotel Overview
Formerly Earls Court West Serviced Apartments
Before May 2025 Earls Court West Serviced Apartments by Concept Apartments was known as Earls Court West Serviced Apartments

Lock in a great price now and relax with our Price Guardian working for you
Hotel prices fluctuate. Book now, we will check prices each day for you and then let you know how to re-book if an even better price becomes available.Rooms List
Setup a Price Alert for Earls Court West Serviced Apartments by Concept Apartments
Each day we'll check prices and send you an email for your selected dates at Earls Court West Serviced Apartments by Concept Apartments. If you don't have specific dates but would like to check prices for say next weekend or say next month we can check the price too.
When the hotel goes on sale you will know straight away from the daily email and be able to book with confidence that you've got excellent value.
Facilities of Earls Court West Serviced Apartments by Concept Apartments
Services
Free WiFi, Internet services, WiFi
Front-desk/reception area services
Express check-in/check-out, Private check-in/check-out
Miscellaneous
Adult only, Allergy-free room, Heating, Non-smoking throughout
Room facilities [ These may vary room to room ]
Bath or Shower, Bathroom, Coffee machine, Dining table, Electric kettle, Fan, Flat-screen TV, Free toiletries, Hairdryer, Heating, Iron, Kitchenette, Kitchenware, Linen, Microwave, Private flat in building, Refrigerator, Shower, Stovetop, Toilet, Towels, TV, Upper floors accessible by stairs only, Wardrobe/Closet
Hotel Policies
Check-In
From 15:00:00 hours
Check-Out
Untill 11:00:00 hours
Cancellation / Prepayment
Cancellation, prepayment and 'book now pay later' policies vary according to room type. Please check the room conditions when selecting your room above.
Accepted credit cards
The hotel reserves the right to pre-authorise credit cards prior to arrival.
The fine print
The property operates a self-check-in system, and the apartments/units are self-serviced/self-contained. You will receive an email containing your arrival information via email 3 days prior to your arrival, sent at 2 pm. If you have booked within 3 days of arrival, you will receive your arrival information shortly after the booking is confirmed on our system. If you do not receive this information, please contact the property immediately.
Please note that the building does not have air-conditioning, but central heating and separate fans are provided.
The building does not have a liftIdentification (Passport or ID) may be requested of guests by the property for local bookings. Driver’s license not accepted.
Concept Serviced Apartments cannot guarantee that all special requests can be confirmed but the property will try its best to do so wherever possible. The Serviced Apartments have a strict maximum occupancy of 2 persons and do not allow children or additional adult guests. There are no sofa beds, cots, or twin beds. This open-plan studio is located within the ground and the 4th floor Located on the 3rd or 4th floor. (no lift)
This property will not accommodate hen, stag or similar parties.
Please inform in advance of your expected arrival time. You can use the Special Requests box when booking, or contact the property directly with the contact details provided in your confirmation.
Guests are required to show a photo identification and credit card upon check-in. Please note that all Special Requests are subject to availability and additional charges may apply.
Traveller reviews

“With those little things to improve, it is still for me the best accommodation in London.”
15 Aug 2025
We've been using your accommodation quite often because of cleanliness. The sheets and towels are new, white and crisp. and toilet and shower are up to my standard. Overall the best accommodations in London.

“Fair”
08 Aug 2025
My stay was in July so the room was very hot and there was no air-con. Sleeping with the windows open meant it was noisy.

“Excellent for short stay”
05 Aug 2025
The location was excellent, only a 15 minute tube to UCL, and the tube is only around the corner from the apartment. Easy to find and to get into, instructions were great. It was very clean, the beds and décor were up to hotel standards. They had toiletries, and essentials like coffee.

“A good place for a business stay”
02 Aug 2025
Accommodation is located in a lovely area, ideal for my stay in London, with plenty of shops and restaurants nearby. I appreciated the contactless check-in, the well-equipped kitchenette, the helpfulness of the staff who contacted me several times during my stay to check if I needed anything, and the cleanliness.